GDPR

At ADHD Bright (“we,” “our,” or “us”), your privacy matters. We’re committed to protecting your personal information and being transparent about how we collect, use, and store it. This policy explains how your data is handled when you use our website, purchase our products, or interact with us online.

1. Who We Are

ADHD Bright provides neuroscience-backed digital productivity tools and planners designed for individuals with ADHD. Our website is built on WordPress, where we manage product information, blog content, and e-commerce functionality.

Data Controller:

ADHD Bright

30 N Gould st STE N, WY

United States

Email: hello@adhdbright.com

If you have any questions about this policy or your rights, contact us at hello@adhdbright.com.

2. Information We Collect

We collect only the information necessary to provide our services, fulfill your orders, and improve your experience.

a. Information You Provide

• Purchase Details: name, email, billing address, and payment information (processed securely through Stripe or PayPal — we never store full credit card data).
• Account Data (if applicable): when you create an account or leave a comment, we may store your username and email.
• Contact & Support: if you contact us, we keep your message and contact information to respond effectively.
• Newsletter Signup: your name and email address if you opt in to receive updates.

b. Automatically Collected Data

When you browse our website, certain technical data is collected automatically:

• IP address and approximate location
• Browser type, device information, and operating system
• Pages visited, time spent, and referring website

This is collected through WordPress cookies and analytics tools to help us improve site performance and content.

3. How We Use Your Data

We process your information only when legally allowed under the GDPR.

We never sell or rent your data.

4. Cookies and Tracking

Our WordPress website uses cookies to:

• Keep your shopping cart and site preferences active
• Analyze traffic through Google Analytics
• Remember your login status (if you create an account)
• Display embedded media (e.g., YouTube, Notion, or Instagram content)

You can control or disable cookies in your browser settings.

When you first visit our site, you’ll see a cookie consent banner allowing you to accept or manage preferences, in line with EU ePrivacy and GDPR.

5. How We Share Your Data

We only share your information with trusted third parties who help us operate securely and effectively. These include:

• Payment Processors: Stripe, PayPal
• Email Marketing Providers: ConvertKit, Mailchimp, or similar
• Website Analytics: Google Analytics (anonymized IP tracking)
• Hosting & Backups: WordPress.org / SiteGround (or your host)
• E-commerce Platform: WooCommerce (if used)
• Content Delivery: Notion (for planner access delivery)

All processors comply with GDPR, and we ensure they only process your data as necessary.

6. Data Retention

We keep your personal data only for as long as needed:

• Purchase Data: up to 6 years for accounting compliance
• Email Marketing Data: until you unsubscribe or request deletion
• Customer Support Data: typically up to 12 months after resolution
• Cookies: vary by purpose (from session to 12 months)

After this period, data is securely deleted or anonymized.

7. Your Rights (EU/EEA)

You have full control over your data. Under the GDPR, you have the right to:

• Access your personal data
• Rectify any inaccuracies
• Erase (“be forgotten”) your data
• Restrict or object to processing
• Port your data to another provider
• Withdraw consent at any time (for marketing or cookies)

To exercise these rights, email us at hello@adhdbright.com.

We’ll respond within 30 days as required by law.

8. International Data Transfers

If you are in the EU or UK, your data may be transferred outside the EEA for hosting or processing (e.g., U.S.-based providers like Google or ConvertKit).

When this happens, we ensure Standard Contractual Clauses (SCCs) and equivalent safeguards are in place to protect your information.

9. Data Security

We use SSL encryption, strong password policies, firewalls, and malware scanning to protect your data.

Your personal data is stored securely within WordPress and reputable third-party platforms.

However, no system is 100% secure. Please keep your passwords private and log out after use.

10. Comments and User Content

When visitors leave comments on our site, WordPress collects:

• The data shown in the comments form
• The visitor’s IP address and browser user agent string (to detect spam)

Comments may be checked through an automated spam detection service (e.g., Akismet).

11. Children’s Privacy

Our website and products are not directed at individuals under 13 years of age. We do not knowingly collect data from children. If you believe we have done so, contact us and we’ll delete it promptly.

12. Updates to This Policy

We may update this Privacy Policy from time to time to reflect new legal requirements or changes in our practices.

Any updates will appear here with a revised “last updated” date.

Cookie Policy

Last updated: October 2025

This Cookie Policy explains how ADHD Bright (“we,” “our,” or “us”) uses cookies and similar technologies on our WordPress website. It applies to all visitors and users located in the EU/EEA in accordance with the EU General Data Protection Regulation (GDPR) and the ePrivacy Directive (Cookie Law).

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website.

They help us:

• Make our website function properly
• Improve performance and user experience
• Analyze traffic and visitor behavior
• Remember your preferences

Some cookies are essential, while others are optional (used for analytics or marketing).

2. Types of Cookies We Use

3. Third-Party Cookies

Our website may use third-party services that set their own cookies, such as:

• Google Analytics – for anonymized traffic analysis
• YouTube or Vimeo – when videos are embedded on our pages
• Instagram or Pinterest widgets – to display content feeds
• Stripe / PayPal – during secure checkout

We cannot control these cookies directly. Please refer to their individual privacy policies for details.

4. Managing Cookies

When you first visit our site, you’ll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customize preferences

You can change or withdraw consent anytime by clicking “Manage Cookie Preferences” in the footer (if supported by your plugin).

You can also disable cookies through your browser:

• Chrome: Settings > Privacy and Security > Cookies
• Safari: Preferences > Privacy
• Firefox: Settings > Privacy & Security

Note: Disabling essential cookies may affect site functionality.

5. Data Retention and Control

• Essential cookies: active only during your session.
• Analytics cookies: retained for up to 12 months (per Google’s anonymization policy).
• Marketing cookies: retained up to 6–12 months, depending on provider.

We do not store any personal data directly in cookies.

6. Updates to This Policy

We may update this Cookie Policy from time to time to reflect legal, technical, or business changes. The latest version will always be available on this page.

13. Contact Us

For any privacy-related questions or to exercise your rights, contact:

ADHD Bright

Email: hello@adhdbright.coom

Address: 30 N Gould st STE N, WY

United States

If you’re based in the EU, you may also contact your local Data Protection Authority (DPA) to file a complaint.

✅ Compliant with:

• EU General Data Protection Regulation (GDPR)
• UK GDPR
• ePrivacy Directive (Cookie Law)
• WordPress Privacy Best Practices